Decision calculator
See whether it makes more sense to start with a landing page, a service website, or an audit first.
This page is not built on niche templates or invented hourly costs. It uses the losses you already see: missed enquiries, the value of a good enquiry, and time lost on repetitive explanations.
- Checking whether the cost of staying unclear is already larger than the cost of fixing the site.
- Seeing whether a landing page is enough or whether the business already needs a more serious service website.
- Using the audit as the next step when you need the estimate applied to your actual site.
Decision inputs
Use the numbers you already know, not invented hourly rates.
This estimator is useful when you want to compare the cost of staying unclear with the cost of making the offer easier to understand and easier to contact.
Use a sober estimate, not an optimistic one.
Think in terms of one qualified request, booked consultation, or likely deal value.
Calls, WhatsApp, repeated questions, clarifications, and basic orientation.
What this suggests
Direction first. Precision second.
Based on the enquiries you think are currently being lost.
A directional estimate, not a promised outcome.
Useful when the team keeps answering the same questions manually.
224,0% directional annual ROI
Service website as the main offer
The estimated losses, time drag, and current lack of clarity suggest that a more serious rebuild of the presentation, structure, and path to contact is worth it.
At this point a stop-gap step no longer looks sufficient. If the investment makes sense reasonably quickly, it is better to fix the site’s commercial foundation directly.
The purpose of this calculator is not to give you a perfect spreadsheet answer. It helps you decide whether the next useful move is a landing page, a service website, or an audit that clarifies what matters first.